The task is to produce a report on Google and Yahoo, comparing both Essay

The task is to produce a report on Google and Yahoo, comparing both companies in relation - Essay Example It has been apparently observed that the aspects like organisational structure, design along with culture plays a decisive part on developing the financial position of the organisations at large. In this regard, different structures, cultures as well as designs have been viewed to prevail in diverse organizations. For instance, the government proves to be beneficial for the society, the cooperative businesses for the members comprising the cooperative society and finally the organization for the owners. A particular organisation generally comprises of different cultured employees. As a result, their beliefs, manners and values differ from others within the organizations. Hence, culture plays a vital part in the development of the organizations at large. The structure of any organization directly affects its employees, stakeholders and the suppliers in terms of better utilization of the accessible resources assisting the organization towards achieving growth and success. The organizat ion broadly prioritises the aforementioned significant aspects for the purpose of accomplishing their predetermined business targets (Foss, 2012). Google Inc. was invented in the year 1995 and was acknowledged as ‘Backrub’ in the beginning. Serge Brin and Larry Page are the founders of Google. It is the first major IT Company that has attained ISO 14001 and OHSAS 18001 certification that depict enhanced standard for workforce safety and environmental issues. Recently, a new product of the company named Google Earth 6.2 has supported it towards accomplishing organisational success. Larry Page is the Chief Executive Director (CEO) of the company. He is a computer scientist and is mainly focusing upon applying pioneering technological advancements with the intention of developing its broad assortment of products and complying with the requirements of the customers. A few advanced products of Google are Android, Nexus7 Tablet and Google Play among others (Foss, 2012). The s earch market share of the company reached at the level of 65.6 percent in the year 2012 (Incisive Interactive Marketing LLC., 2013). On the other hand, Yahoo Inc. is regarded as an American based multinational business corporation that is broadly acknowledged throughout the globe mainly for its dynamic web portal and useful search engines. The company focuses upon facilitating the end users to be entertained by updating them with latest news and entertainment updates. Jerry Yang & David Filo are the founders of the company. It was established in the year 1994. Presently, Marissa Mayer is the Chief Executive Officer (CEO) of the company. The different products or services of Yahoo include Yahoo Finance, Yahoo Mail and online mapping among others (Foss, 2012). The search market share of the company has been viewed to be 14.1 percent in the year 2012 (Incisive Interactive Marketing LLC., 2013).This study will help in contrasting the two companies on the context of organizational struct ure as well as design and culture (Willcoxson & et. al., 2000). Organisational